Журнал Академии маркетинговых исследований

1528-2678

Объем 25, Проблема 4 (2021)

исследовательская статья

An Empirical Study On Social Media Conversation To Increase Brand Awareness: Startup Organization Context

  • Dillip Kumar Parida and D. Prasanna,

исследовательская статья

Export Promotion Strategies For Consideration By Developing Economies

  • Tayengwa Chitauro

исследовательская статья

Sensory Marketing A Review and Research Agenda

  • Rachna Bhatia, Ruchi Garg, Ritu Chhikara, Aakanksha Kataria and Vishal Talwar

исследовательская статья

Effect Of Brand Personality On Consumer Product Choice In The Telecoms Industry

  • Ladipo, P.K.A, Mordi, K.I and Iheanacho, A.O.

исследовательская статья

Assessment Of Celebrity Endorsement Impact On Consumers’ Switching Behaviour In Nigeria Telecommunication Industry

  • Albert O. Iheanacho, Adigwe D. Ogbechi, Samuel C. Ilodigwe

исследовательская статья

Success of Traditional Retail Markets In India: A Way Forward

  • Hari Govind Mishra S and Surabhi Koul

исследовательская статья

Applications Of Artificial Intelligence And The Millennial Expectations And Outlook Towards Artificial Intelligence

  • Abha Wankhede K, Ralston Rajvaidya, K and Sachin Bagi K

исследовательская статья

Sufferings And Pain Of Retired (Old) Aged People During Covid-19 A Case Of Indian Family

  • Apoorva Buttan, Veena Rajesh Kolte and Maninder Kaur

исследовательская статья

Socio-Economic Effects Of Covid-19 In India And Usage Of Online Resources

  • Mehak Mittal, S. Chandramouli, Jayasri Indiran, Rajashri Deshpande, Sukhmeet Kaur and Aruna V. Deshpande

исследовательская статья

How Does Organisational Culture Affect Npd In A Startup

  • K Rajeshwari and Shameem Shagirbasha

исследовательская статья

Ranking Country Reputation A D8 Perspective

  • Hamed M. Shamma and Amany Bisht

исследовательская статья

Watermarking Techniques For Royalty Accounts In Content Management Websites For Iot Image Association

  • Siddhartha Vadlamudi, Md. Aminul Islam, Md. Shakawat Hossain, Alim Al Ayub Ahmed and ABM Asadullah

исследовательская статья

Impact Of Sales Promotion Tools Used By Mobile Service Provider Companies On Customer Buying Behavior In Jordan

  • Noor Firdoosjahan and Hadi Salah Abdurrahman Atiat

исследовательская статья

Covid-19 Pandemic and Consumer Adoption Of Digital Healthcare In India: A Qualitative Study

  • Poonam Chauhan, Vilasini Jadhav and Neha Gupta

исследовательская статья

Easy Urls In The Content Management System With Crawlers For Added Security

  • Apoorva Ganapathy, Alim Al Ayub Ahmed and Md. Nur-E-Alam Siddique

исследовательская статья

Determinants Of Tourism Development In Jammu And Kashmir: An Empirical Analysis

  • AanqaMoghal, D Mukhopadhyay, Pabitra Kumar Jena and D P Priyadarshi Joshi

исследовательская статья

Promoting the Product of Microfinance to Women Community In Developing Countries

  • Shivaprasad G and Gayathri R

исследовательская статья

Impact of Digitization on Social Economic Transformation Of Indian Economy

  • Roop Lal Sharma and Ajay Kumar Sharma

исследовательская статья

Impact Of Macroeconomic Variables On Indian Stock Exchange Market: An Empirical Study

  • Roop Lal Sharma and Ajay Kumar Sharma

исследовательская статья

Developmental impact of Rural infrastructure in Agriculture sector

  • Roop Lal Sharma, Ajay Kumar Sharma and Meenakshi Gupta,

исследовательская статья

Corporate Social Responsibility and Marketing Communications: A Case Study of Nokia

  • Rajesh Kumar, Neha Bankoti and Alka Maurya